My Services

Social media isn’t just about being seen—it’s about being strategic. At Citrus Social Media, I work with small business owners, creatives, and brands who want their content to do more than just fill a feed.

With nearly a decade of experience, Skylar combines marketing strategy, platform expertise, and creative direction to build customized social media plans that are clear, sustainable, and aligned with your goals. Whether you need a one-time strategy or full-service support, Citrus is here to help you show up with confidence.

Why Citrus?

Because I offer a rare blend of strategy, creativity, and care.

  • Strategy-first, always. We won’t post just to post. Every piece of content should work together to achieve your goals.

  • Tailored support. No copy-paste templates here. I create systems and strategies that fit your workflow and your voice.

  • Platform fluency. From TikTok to LinkedIn, I understand the nuances of each algorithm and audience, and how to make each one work for your brand.

  • Creative meets analytical. I track the metrics, optimize what matters, and bring fresh ideas to every project, every time.

  • Personal attention. Work directly with me—because I genuinely care about making your life easier, and you’ll feel that in everything we create together.

Bonus: I believe your social media should feel like an extension of your brand—not a drain on your time. Together, we’ll say goodbye to social media stress and hello to your dream feed.

Strategic Social Media Support

Clarity, direction, and a custom plan to grow.

No more guesswork. We’ll build a tailored social media strategy that aligns with your business goals, audience behavior, and brand identity. Whether you're launching a new product, growing your community, or simply need to post with more purpose—this is your foundation.

Includes:

  • Platform-specific strategy

  • Content pillars + competitive analysis

  • Audience insights + engagement planning

  • Trend integration with intention

Content Planning & Publishing

Stay consistent without the stress.

Once your strategy is in place, we map it out into a clear, monthly content calendar—complete with scheduling support so you’re never scrambling to post.

Includes:

  • Monthly content calendars

  • Caption writing + post planning

  • Scheduling and publishing support

  • Platform timing and optimization

Content Creation

Custom content that feels like you.

From eye-catching graphics to scroll-stopping videos, I create original content that’s aligned with your strategy, speaks to your audience, and shows off your vibe—loud and clear (and limey, if you like).

Includes:

  • On-brand graphics + templates

  • Reels and short-form video editing

  • Custom Canva asset libraries

  • Visual storytelling that stops the scroll

Account Management

Real connection that fosters growth.

Once your content goes live, I’ll keep the conversation going. With thoughtful engagement, profile updates, and day-to-day platform care, your socials stay active, responsive, and rooted in real connection.

Includes:

  • Daily interaction with your followers

  • Comment replies and message management

  • Link in bio updates + profile refreshes

  • Flagging UGC or local content for reposting

Analytics & Reporting

Know what’s working—and what needs to shift.

I monitor key performance metrics to help you track progress, adjust course, and understand the ROI of your content efforts.

Includes:

  • Monthly performance reports

  • Engagement and growth insights

  • Recommendations based on data

  • Goal tracking + quarterly audits

See Our Work

You don’t need more content. You need the right content.

Whether you're ready to offload everything or just need clarity on what to post, Citrus offers strategic support tailored to your brand.

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